Rihanna and Gucci Tattoo

Gucci Gucci Gucci...Why?

This semester I would like to address a personal branding suicide to start off with. Since I have been hard at work lately to find an identity for myself as a designer and a personal brand, I decided to cruise the internet to see how others were doing the same thing. Jokingly I looked up Gucci Mane, the famous Atl rapper, to see what he had done to make himself so famous. But instead of finding examples of how he bettered his brand, I found a reason for why I think he made one of the worst branding decisions ever. In the picture above you can see he tattooed an ice cream cone on his face. Now he isn't the first rapper to get a tattoo on his face, but I can honestly say he takes the cake for worst idea ever. I don't understand how the tattoo artist agreed to go through with it to begin with, other than the press it was going to receive would put his shop on the map. Also the timing is perfect considering he was just released from a mental facility the day before the tattoo was branded on him forever. I can relate to Gucci in the fact he used a tattoo to brand himself, because I am doing the same, just not on the face man and if your going to get script tattooed, make sure it doesn't look like a 4 year old drew it for you. That is all.

Rihanna's matching tattoos